Northern Cape Launches Mobi Guide
The Northern Cape Tourism Authority has launched their mobi guide for both Android and iPhones. The Guide will heighten awareness of how unique and distinctive the Northern Cape brand and tourism offering within the Northern Cape is. It will further assist in positioning the Northern Cape as authentic and relevant within our customer’s worldview. Our brand will connect with potential customers and form positive emotional bonds with them, while strengthening our customer relationships and encouraging improved desired outcomes; such as, the increase in tourism visitors and revenue derived from tourism.